What kind of businesses do you work with?

Mid-market operators who need real outcomes rather than another tool, restaurants, e-commerce, professional services, hospitality groups, B2B teams under ~200 people. Different sectors, common thread: there's a business decision to make, not just a build to ship.

How is wola different from a regular agency or dev shop?

Most agencies sell capability. Most dev shops build what's asked. We sit in the middle: strategic enough to push back on the brief, technical enough to ship the answer. We pick the right lever first, then we deliver it.

When do you NOT recommend AI?

Often. AI is a tool, not an outcome. If a clearer form, a better email flow, or a process change moves the number more reliably, we'll say so. We sell what works, not what's trendy.

What does an engagement look like end to end?

It starts with a conversation, no template. From there: a short discovery, a focused proposal, a 4–12 week build window, and a launch followed by measured iteration. You'll always know what we're doing and why.

Where are you based, and how do you work with clients abroad?

Florida and Portugal, one foot in the US, one in the EU. We work in both timezones, in English and Portuguese, with a remote-first process and deliberate in-person moments when they earn the trip.

02 · Web development

Sites that convert.

Landing pages, e-commerce, and platforms, editorial, fast, instrumented. Built once, easy to keep current, engineered around the conversion you actually need.

See web case studies ↓

What we build

Four kinds of web work.

Landing pages built for leads

Single page, single conversion goal, engineered for the click.

Editorial type, fast load, instrumented from the first commit. Built to be the cleanest path between visitor and conversation.

Headline & conversion architecture
Sub-1s LCP performance budget
Lead capture & analytics wired in

First version live in 48 hours

E-commerce storefronts

Stores that breathe, product taxonomy, content rhythm, and SEO that compounds.

Shopify, custom, or whatever fits the catalog. We design the system the team actually merchandises with, not the demo store.

Storefront design & build
Product taxonomy & SEO foundation
Editorial content templates

Typical: 2–4× conversion lift

Web platforms & internal tools

Multi-page sites, dashboards, member areas, built like real software.

When the brief is bigger than a brochure: authentication, content modeling, dashboards, integrations. Built to scale with the team.

Auth, content models, dashboards
API & third-party integrations
Admin tooling for non-engineers

Hosting, maintenance, analytics

The unglamorous parts that keep the site fast, indexed, and visible.

Optional ongoing layer, uptime monitoring, performance budgets, SEO health, analytics dashboards. Or you bring your own.

Managed hosting (Vercel, AWS)
Performance & uptime monitoring
Analytics & SEO dashboards

Web work in the wild

From brief to live.

Planthiza

E-commerce that breathes

+185% organic traffic, 6 months

E-commerceSEOMarketing

Read the case →

André Madeira

A learning platform, not just a website

Built to grow the practice, not announce it

PlatformLearningMembership

Read the case →

Pluricall

A complete website, wired for pipeline

3× qualified inbound within 3 months of launch

Full websiteFunnelsCMS

Read the case →

See all work →

How web engagements run

From brief to live site.

Most landing pages have a first version live within 48 hours. Full sites ship in 2–6 weeks.

Day 1

Brief + brand + conversion audit

We read the brief, look at what's there, and surface the one thing the page actually needs to do. No discovery theater.

Days 2–4

Design + content architecture

Wireframes for structure, comps for direction. Copy support if you need it, most clients do, and that's fine.

Week 1–4

Build + instrument

Real build, real performance budget, analytics and lead capture wired in from the first commit.

Launch

Measure, tune, hand off

We launch, watch the numbers for a week, tune what needs tuning, and hand it back. Or stay on as a partner.

First version of a landing page: 48h · Full site: 2–6 weeks · Platform builds: 4–8 weeks

Engagement shape

Right-sized, plainly priced.

Landing page sprint

First version in 48h · final in 1–2 weeks

from$1,000

Best for: Single page, single conversion goal.

Includes

Design + build
Copy support
Analytics setup
Setup included
Optional hosting (add-on)

Full site project

2–6 weeks

from$5,000

Best for: Multi-page site, e-commerce, or platform.

Includes

Strategy + design + build
Content support
Launch tuning
Setup included
Optional hosting (add-on)

Web partner

Ongoing

Let's talk

Best for: Continuous improvement + maintenance.

Includes

Monthly dev capacity
Monitoring + priority support
Setup included
Optional hosting (add-on)

Approximate ranges. We confirm scope on the intro call. Hosting available as a monthly add-on or bring-your-own.

What we build with

We pick the right stack for the job, not the trendiest one.

Next.jsReactAstroWebflowShopifySanityContentfulVercelStripe

Questions

Common web questions.

Yes to both. Code, content, hosting credentials, and analytics are yours from day one. We pick stacks specifically because non-engineers can maintain them.
Often. Redesigns get the same audit-first treatment: we look at what's actually working in your current site and rebuild around the parts that earn their keep.
Technical SEO is baked in — clean markup, performance budgets, sitemap, structured data, redirects. Content SEO and ongoing rank work usually sit under Marketing rather than Web.
Either. Hosting is optional, available as a monthly add-on, or you bring your own. We hand over deploy credentials at launch regardless.
US HQ in Florida, EU base in Portugal. We work remotely with clients across both markets. Pricing shows in your local currency automatically.
We watch the numbers for a week, tune what needs tuning, and hand off properly: a written runbook, a Loom walkthrough, and a session with whoever's keeping the site current.

Sites that convert.

Four kinds of web work.

Landing pages built for leads

E-commerce storefronts

Web platforms & internal tools

Hosting, maintenance, analytics

From brief to live.

E-commerce that breathes

A learning platform, not just a website

A complete website, wired for pipeline

From brief to live site.

Brief + brand + conversion audit

Design + content architecture

Build + instrument

Measure, tune, hand off

Right-sized, plainly priced.

Includes

Includes

Includes

Common web questions.

Ready to build something that converts?